Welcome to DSAN Website What is Direct Selling ? Legitimate Direct Selling Vs Illegitimate Pyramid Our Code of Ethics ensures Consumer Protection Empowerment And Opportunity


About Direct Selling Association Nepal (DSAN)

The Direct Selling Association Nepal (DSAN), registered on 2064.5.6 BS (23 August, 2007 AD), is an autonomous, self-regulatory body for the direct selling industry in Nepal. The Association acts as an interface between the industry and policy-making bodies of the Government facilitating the cause of Direct Selling Industry in Nepal.

DSAN strives to create and further an environment conducive to the growth of direct selling industry in Nepal, partnering industry and government alike through advisory and consultative activities.

DSAN catalyses change by working closely with the government on policy issues, enhancing efficiency and ushering in desired credibility, clarity & confidence in Direct Selling.

DSAN aims to help realize the full potential of the direct selling industry in today’s world economic climate. Direct Selling companies can make a difference in people’s lives and DSAN is committed to ensuring a high performance standards of its member companies.

The cornerstone of the Association's commitment to ethical business practices and consumer service is its Code of Ethics. Every member company pledges to abide by the Code's standards and procedures as a condition of admission and continuing membership in the Association.


Our Mission:

To protect, serve and promote the interest of our member companies and the independent direct sellers marketing their products and ensure the highest level of business ethics and service to consumers.

Our Vision:

To see direct selling recognised, respected as one of the finest methods of marketing to consumers and established as one of the prominent industry in Nepal.